Stake limits apply. Limited availability. 18+, Full T&Cs apply


Type: Flash Odds


Minimum Bet: N/A


Maximum Stake: Variable


Minimum Odds: N/A


Offer Multiply: N/A


Expiry Date: Ongoing


Relevant Market: Various Sports Markets


Available To: Existing Customers


Promo Code: N/A


Excluded Payments: N/A


Restricted to Bet Type: Singles


Offer Value


William Hill Review

Generally speaking, you can divide all sportsbook deals into two categories: those designed to attract people in the first place, and those designed to serve existing customers. 

While the former might seem more exciting, the latter are far more important for the actual users. After all, you want a bookie who keeps rewarding you for your loyalty, long after the welcome offer has finished. William Hill’s Flash Odds fall squarely into that second camp. This is an ongoing promotion which, quite simply, rewards you for keeping an eye on things! 

Let’s investigate exactly what Flash Odds are, and how you can benefit from them.

William Hill Flash Odds

With the William Hill Flash Odds promotion, the clue really is in the title – these are odds which aren’t going to be around for very long! Crucially, they’re also significantly better odds than you’ll usually get on a given market. 

Flash Odds are given on a wide range of sports, throughout the year. You won’t always know which markets they’ll apply to ahead of time, though, unless you’ve either signed up for notifications or follow William Hill on social media. 

In short, this is a way for William Hill to reward you for paying attention. Keep an eye on their website or advertising channels, and you can benefit from dramatically better odds on some extremely popular markets.

Stake limits apply. Limited availability. 18+, Full T&Cs apply

William Hill Flash Odds Terms and Conditions

Taking advantage of Flash Odds isn’t too much different from placing a regular bet. As such, there aren’t a huge number of stipulations when it comes to using the offer.

There are still a few T’s & C’s to know about, though. These are the most important:

William Hill Flash Odds Terms & Conditions

  • Odds are available for a limited time only
  • Singles only (i.e. no multiples bets)
  • Cannot be used in conjunction with Bet Boosts promotion
  • Flash Odds for Horse Racing don’t qualify for live streaming or other racing-related promotions
  • Stake limits apply
  • William Hill have the right to modify customers’ stakes

Although most of those are clear enough, a couple of these points should be clarified. The live streaming restriction, for example, refers to the fact that a £1 bet on certain races allows you to stream them. If that £1 has been wagered using Flash Odds, though, it won’t trigger this. 

The final two bullet points – regarding stakes – may also have caught your eye. Unfortunately William Hill don’t provide any further clarifications, as to the limits or why they might modify your stakes. If you follow regular betting behaviour, though, you’re unlikely to have any issues.

How to Get William Hill Flash Odds

The key to getting Flash Odds is simply knowing about them. Once you do, taking advantage is as simple as placing a regular bet.

Just to make sure you know what to do, though, this is exactly how to use William Hill Flash Odds:


Register for an account, if you haven’t already, on

  • You have three main options for learning about Flash Odds:
  1. Keep an eye on the website (this is the least efficient way!)
  2. Receiving notifications. You do this by clicking on your balance to access your profile, selecting ‘Preferences’, then enabling email, SMS or phone notifications
  3. Following William Hill on social media. Their Twitter profile is the easiest way to learn about Flash Odds

Once you hear about Flash Odds you like, or see them on the website, click the link to reach the relevant market


Make your selection, then set your stake in the small box to the right, and click the ‘Place Bet’ button

William Hill Flash Odds Examples

If you’ve got any experience of online betting, you shouldn’t have any trouble using William Hill’s Flash Odds! 

With that said, here are a couple of examples to help you on your way:

SMS Example

  • Receive text message alerting you to Flash Odds on upcoming Premier League fixtures
  • Click through the link
  • Odds on Kane and Aguero to score were 3/1. They are now temporarily 5/1
  • Place a £1 stake
  • Both Kane and Aguero score
  • Return £6, instead of £4 at original odds

Social Media Example

  • Follow William Hill’s Twitter account
  • See a tweet advertising Flash Odds on Southampton vs Man U
  • Man U were 9/4 to have over six shots on target. They are temporarily 4/1
  • Click link in tweet to automatically add selection to bet slip
  • Place a £2 stake
  • Man U have eight shots on target, winning the bet
  • Return £10, instead of £6.50 at original odds

Stake limits apply. Limited availability. 18+, Full T&Cs apply