Free Bets; the gold dust and sometime saviour of bettors. But, just what are they and just how useful can they be? Whether they are coming in handy as damage limitation when a bet falls through, or, cropping up as part of a bookmakers free bet offers. In both instances, they are worth making the most of. Below, we have a table of just some of the best free bet sign up promotions from a range of some of your favourite bookmakers. You really won’t want to miss out on these top best free bets.
Free Bet Offers from UK Bookies (July 2021)
New customers only • Min deposit £10 • A qualifying bet is a ‘real money’ stake of at least £10 • Min odds 1/2 (1.5) • Free Bets credited upon qualifying bet settlement and expires after 7 days • Free Bet stakes not included in returns • Deposit balance is available for withdrawal at any time • Withdrawal restrictions & Full T&C’s apply
18+. UK & IE only. promo code G30. Min £10 .Single Only.No Tote/Pool. Min odds 1/2. Valid for 14 days. Free bet not returned. Free bets & bonus valid for 4 days. Casino bonus x20 Wager. T&Cs apply
Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.
Min odds, bet and payment method exclusions apply. Returns exclude Bet Credit stake. T&Cs, time limits and exclusions apply.
18+. UK+IRE only. Paypal & some deposit & bet types excl. Min first bet £10 a odds 1/2 or more. Tote and Pool excluded. Must be placed within 14 days of account reg. £30 credited as 3 x £10 free bets. Not valid with CashOut. Free bet valid for 7 days. Free bet stake not returned. 18+ T&Cs Apply.
New customers only. Min deposit £20 (UK debit cards only). Bet £10 at odds of evens (2.0) or greater. Multiple bets with cumulative odds of evens (2.0) count, each leg must have odds of 1/5 (1.2) to be eligible. Each way bets are not eligible for this promotion. Upon qualifying bet settlement receive 4x £5.00 Free Bets. Valid for 7 days, each free bet must be used in its entirety. Payment method restrictions & T&Cs apply.
18+. New depositing players on STSbet.co.uk only. Promotion from 11/02/2020 until further notice. First deposit min £10. Qualifying bet: min. £10 accumulator bet with at least two selections with min odds of 1/2 (1.50) per selection. Bonus: 50% of the amount of the first bet. Max. bonus £40. Min. 6x wagering with bonus on min odds of 1/2 (1.50) before withdrawal. Deposit method restrictions. Bonus valid for 7 days. Full T&Cs apply. BeGambleAware.org.
18+ New Customers only. Deposit, opt in and place a £5 qualifying bet at odds of 2.00 or greater within 7 days of opening a new account; excludes cashed out bets. Receive 2x £10 Free Sports Bets, valid on set events only at odds 2.00 or greater, expires in 7 days. Plus a £10 Game Show Bonus, selected games, wager 40x to withdraw a max of £250. PayPal and Card Payments only. Geographical Restrictions and T&Cs Apply. Please Gamble Responsibly.
New Customers opt in, deposit and bet £5 at odds 2.00+ within 7 days of registration; excludes cashed out bets. Get 3x £10 Free Bets, set events only at odds 2.00+. Free Bets expire in 7 days. Card payments only. Geo Restrictions. T&Cs Apply, see below. 18+ begambleaware.org | Please gamble responsibly
Free Bet Offers for New Customers
Bookmakers free bets will more often than not be linked to some sort of new customer offer. But how do they work exactly? Well, as you can see from our table above, every bookies free bet offers differ in what you get back. Not only in what they offer, but, also how you qualify for your free sports bets.
These offers are aggressive and are positioned to keep the bookmaker competing at the top alongside other bookmakers. If you’re a new betting customer, you have a huge range of options open to you as to which bookies you sign up with.
So, of course, you’ll have a look at who is going to offer you the best free bets online. Each offer from each bookmaker will all have different terms and conditions which apply to their free sign up bet. You need to be wary of these, as, otherwise you may not hit the stipulations set out and you will miss out on your free bet!
Bet X, Get Y
The most popular method for distributing these tokens to new customers is via free bet sign up offers. We’ve looked at William Hill’s version already – one of the best free bet offers out there – but you’ll find plenty of similar promotions from bigger and smaller bookies alike.
These usually take the form of ‘Bet X, Get Y’, wherein you fulfil a betting requirement to unlock the free bets, and must use them within a given period of time (anywhere from 7 to 30 days). If you’re looking for a new bookie, we’d highly encourage you to seek out this promotion type; it’s straightforward, and offers excellent value.
No deposit free bets
No deposit free bets are much less common than regular welcome promotions. If you can find them, though, these are probably the best free bet offers of the bunch. As the name suggests, these promotions give you a free bet without requiring any kind of real money deposit. They will normally offer much smaller rewards, though – perhaps only a £5 token – which is obviously dwarfed by the £20-£30 you’ll get from regular welcome offers.
For larger bookies, risk-free bets are another popular way to deliver free bets for new customers. Again, this offer type is summed up in its name: your first bet with a new bookie is entirely risk-free. If the bet wins, you collect your winnings as normal. If it loses, you’ll get your entire stake refunded. While some sportsbooks offer this refund as cash, it’s more likely to be delivered as a free bet.
Finally, we have matched deposits. Another straightforward proposition, these offers ensure your first deposit with a sportsbook is ‘matched’ in the form of free bets. Although some bookies will only provide a 50% match, many will offer a full 100%; if you deposit £20, for example, you’ll automatically be given £20 in free bets.
Latest Free Bets for New Customers (July 2021)
There are also free bets for new customers only too. Getting a welcome bonus gives you every incentive as a bettor to sign up for an online bookmaker, so you may want to see what it is these sportsbooks and betting sites with free bets have to offer:
2kbet Free Bet
The 2kbet welcome bonus is a bet 10 get 30 offer. Simply sign up, make a deposit of at least £10 and place bets to that value or more, and you receive a £30 free bet. You can then use that bonus on any market with minimum odds of 1/2 (1.50) and the stake is not returned. There are some rollover requirements attached to the 2kbet new customer offer in that the bonus win value must be wagered 10 times before converting to real money, and you are given seven days to do that.
Vbet Free Bet
Through Vbet, what you get as a welcome bonus depends on the outcome of your first bet. Make an eligible deposit after signing up, then bet £20 on the sportsbook at minimum odds of 4/5 (1.80) and receive £10 in free bets if you lose. Regardless of whether the bets you place are winners, you also get 10 free spins for the casino. Only certain slot games are eligible. Certain payment methods are excluded from qualifying for this new customer offer and free bets are valid for 14 days after receiving them. Free spins are worth 20p each.
Gato Bet Free Bet
At Gato Bet, the new customer offer is a bet 10 get 30 deal that is very similar to the 2kbet sign up promotion outlined above. Registered and make a minimum £10 deposit and place bets of that value or more, and you receive a £30 free bet. This must be used all in one go on any market at minimum odds of evens (2.00) and the stake is not returned with winnings. The profit you make from the free bet must be played through 10 times before it is transferred to your withdrawable cash balance.
How Does a Free Bet Work?
If you’ve spent any time whatsoever betting on sports, or simply investigating a few bookies, you’ll almost certainly have come across the term ‘free bets’. So, what exactly does this mean, and how do free bet offers actually work?
For starters, while a free bet itself is free, you will usually have to fulfill some real-money betting requirements before claiming it. Once you’ve completed those, you’ll unlock your free bets. These might come as one lump sum, or – preferably – as separate, smaller bets.
These free bet tokens will be free to use, in that they won’t count against the cash balance of your account. For the most part they work just like regular wagers, in that you pick your market, accept the odds, and stick the bet down, only using free bets instead of cash. One crucial difference, though, is that – unlike a regular bet – your stake won’t be returned with any winnings.
Let’s investigate William Hill’s classic ‘Bet £10, Get £30’ New Customer Offer as an example:
- Register at William Hill, entering the promo code P30
- Deposit £10, avoiding ineligible payment methods
- Within the football section, bet £10 on Everton to beat Watford at evens (exceeding the minimum qualifying odds of 1/2)
- Everton win, returning £20 (£10 winnings + £10 stake)
- Receive 2 x £15 free bets, to be used within 30 days
- Place the first on Southampton to beat Aston Villa, at 3/1
- Southampton draw, so the bet loses
- Place the second on Arsenal to beat Tottenham, at 2/1
- Arsenal win. You return £30, with the free bet stake not included
- From a £10 real money deposit, you now have £50 in cash in your account
The Most Common Free Bet T&C’s Explained
With that in mind, it is well worth knowing the pitfalls and stipulations that must be hit across the majority of large-to-small bookmaker. Here is an example of a hypothetical free bet promotion then: Bookmaker ABC offers you a “£50 free bet” when you sign up as a new customer. In these hypothetical terms and conditions, you are likely to come across the likely stipulations that free bet offers with. The main stipulations are; the deposit amount, the deposit method, rollover requirements and minimum odds that the qualifying wagers must be placed on. Once you know these key stipulations, it is MUCH easier to then identify which are the best free bet offers in the UK.
- Deposit Amount: Most big bookmakers, such as William Hill and Paddy Power, will state that there is a minimum you must deposit for the first time after you sign up to be eligible for this offer.
- Deposit Method: In line with the stipulated minimum deposit, many betting sites with free bets on sign up ask make it clear that only deposits made via debit/credit card will be eligible.
- Rollover Requirements: Sometimes known by this name, others by wager requirement. Essentially, the bookmaker is not going to give you a free £10 bet for simply depositing £10. No, you must bet through it numerous times (often three times) to the value of £30, in this case.
- Minimum Odds: This one is probably the simplest to spot, but, can have the most telling impact on you receiving your betting sites free bets. Don’t worry though, they aren’t normally too harsh with this and will often set the minimum odds that bets qualify on at 1/2.
Free Bets For Existing Users
They might be more commonly associated with welcome offers, but free bets can play a key role in retaining customers too. In fact, an increasing number of sportsbooks are making free bets part of their ongoing promotions arsenal.
The two most common ways in which this is done are free bet clubs and weekly free bets. There are slight differences between the two, but the intention is the same. Namely, to provide customers with regular free bets as rewards for their ongoing loyalty, and – hopefully – keep them betting regularly.
In terms of their actual mechanics, you will normally have to fulfill a set of betting criteria in order to unlock one, or multiple, free bets. These will usually reset at the end of a given period, with most being calculated on a weekly basis.
There are various types of free bet offers available through online bookmakers via ongoing promotions. It is well worth your while knowing what these are as it means extra bonuses for you to bet with without risking further cash stakes.
To give you a better idea of exactly how these ongoing free bet promotions work, let’s look at a few examples that are currently on the market.
Free Bet Clubs and Loyalty Programs
The most common form of a loyalty program offer by the bookies is a Free Bet Club. These are very simple to follow and something that regular bettors should look into. Place a certain amount of qualifying bets within the space of a week (how that week is defined varies from one sportsbook to the next) and, as a reward for your loyalty, you receive bonus bets and tokens for the following week. You will find that most leading bookmakers have a Free Bet Club these days. It is thus one of the most popular sources of free bets for existing customers.
From Paddy Power’s “Paddy’s Rewards Club” to the MansionBet Free Bet Club, sportsbooks are keen to show their appreciation for your regular custom. A few common threads are the same between them. Any bets you place that get cashed out won’t count towards the qualifying total amount needed to get these betting offers, so you will need to see your wagers through. Some Free Bet Clubs require you to opt in each time, or every time you miss a week. None make it compulsory to bet up to the set amount each week, so you can return to them if for instance you go on holiday. These are one of the best free bets sources out there.
The LeoVegas Bet Club
The LeoVegas Bet Club works in a similar way, delivering loyalty rewards on a weekly basis. To qualify, you must place at least five in-play bets of £10 or more on the mobile app. Those five bets will net you a tidy 20% profit boost to increase your winnings, but the best thing about this offer is how it scales.
Place 10 qualifying bets in a week, for example, and you’ll get a 30% boost. 15 bets get you 40%, 20 bets gives you 50%, and – if you hit 25 bets – you’ll net a hefty 100% profit boost, which can deliver up to £100 in extra winnings.
MansionBet MakeABet Club
Finally, we have the MansionBet MakeABet Club. MakeABet is MansionBet’s version of a ‘bet builder’; a tool which helps simplify multiples betting. In this case, you need to include at least three selections in your wager, it can be pre-match or in-play, and you must stick it on an eligible major football league.
Place three such bets of £5 or more within a week, and you’ll be given a £10 free bet, which can be used any time within the next seven days. If you’re a fan of accumulator betting anyway, this is an excellent offer for you.
Acca Boosts and Acca Insurance
Accumulators are a very popular form of bet that have only increased in prominence thanks to the rise of football gambling. To those who enjoy betting like this, acca boosts and insurance are perhaps the top free bets on offer in the market. These promotions either reward you for pulling off an accumulator or compensate if you narrowly miss out on getting everything right.
With accas, the more legs you include in the bet, the greater the scope there is for it not to win. That is why insurance promotions give you a free bet as compensation if one leg lets you down. Each part of the acca or the bet as a whole will have to meet certain conditions to be eligible for insurance, so it’s important that you study the terms and conditions carefully and don’t miss out on one of the best free bet offers available.
With acca boosts like Coral’s Acca Plus promotion, bookmakers take the view that you should get a little something extra for being brave enough to place one of these bets in the first place. A 10% boost of a free bet up to £100 for the first threefold accumulators or above that you place on football qualifies each day for Acca Plus. These bets must have cumulative odds of 6/4 (2.50) or greater.
*Significant Terms: This offer is available to new and eligible bet365 customers. This promotion is available from 11:59:59 UK Time 19 February 2020. It applies to winnings on pre-game accumulators of 2 or more selections for Men’s Euroleague, Eurocup, Spain Liga ACB, Germany Bundesliga, and Italy Lega 1 on the main 2-Way Game Point Spread and 2-Way Game Totals for Match markets. If you choose to edit your bet with the Edit Bet feature, the bonus will be calculated based on the new stake. If you edit your bet to amend or include a selection for an event that is In-Play, the bonus does not apply. The maximum bonus that can be received for this offer is £100,000 - or currency equivalent. If you fully Cash Out your stake, the bonus does not apply. Where your stake has been Chased Out only partially, the bonus is calculated based on the active stake that remains. The bonus will apply where all selections within the bet have been marked as won and this has been Cashed Out for the full return value. This bonus will not apply for bets you place on alternative spread/total markets. It will also not apply for bets you place with Bet Credits or combination bets with bonuses like Lucky 15s, Lucky 31s, etc. Full T&Cs apply.
Money Back Offers
It’s easy to see why money back offers are popular with bettors. Either your cash stake is returned to you up to a certain threshold or you are compensated with a free bet. You can split hairs about whether that is actually getting your money back or just providing an opportunity, but these are widely regarded as top free bets by those who engage with them. The key is to make sure the cash bet you have had qualifies for this kind of insurance, so you are covered in the event that the wager doesn’t win.
With William Hill’s money back as a free bet if second to the SP favourite promotion, which covers selected All Weather Flat horse races during the winter months, you can get up to a maximum £25 free bet to play with. The event you are betting on needs to be a floodlight card in the evening with six or more runners in it. This money back offer applies to bets struck after 17:30 UK time the day prior to the race. There are many other terms and conditions attached to promotions like these, so again look carefully at what you need to ensure that your bets qualify.
Online bookmakers are now starting to offer free to play prediction games on their sportsbooks. That may seem a little strange as they are usually all about offering odds and taking your money for bets, but it has made for a refreshing change. There may also be some free bets in the offing when you enter these competitions too and just fall short of getting everything right that is asked of you on the predictions front. That makes them well worth a look after what is just supposed to be a bit of fun.
Take Betway, for instance. They have not one but two prediction games in 4 to Win and 4 to Score. The first is for horse racing and the second for football. Enhanced jackpots are available when there is an ITV Racing programme on TV. You have to pick the winners of four selected races to win the prize. With 4 to Score, the aim of the game is to predict who will get the first goal of selected football matches. The first prize can be split on this game, but not on 4 to Win and you may find yourself answering tiebreaker questions on these.
Event Specific Promotions
Another popular kind of free bet offer are event specific promotions. These often centre around the most popular betting sports, football and horse racing, which will attract the most interest from bettors. As ever, your bets will have to meet certain conditions in order to pay bonus bets out in addition to or instead of any winnings. Knowing what these are can help you to get even more out of your gambling experience.
Take bet365’s ITV Racing offer for example. Here, you are tasked with backing the winner of any horse race broadcast live on ITV at odds of 4/1 (5.00) or greater. If your horse is first past the post, then you receive a free bet up to a maximum of £50 to use on the next televised race. You are limited to one of these per day, and it is the first bet struck on a race which qualifies. The great thing about free bet offers like these is they are open to both new and existing customers. If there is a major sports event on like the Cheltenham Festival or Royal Ascot, then you could get multiple opportunities to bet with bonus funds in the same week.
Free Bets from the Top UK Bookies
These new customer and ongoing offers provide you with plenty of William Hill free bets on their sportsbook:
- Bet 10 get 30 new customer offer – Sign up, make an eligible deposit and place a qualifying bet of at least £10 and receive £30 in free bets so you can try William Hill out for size.
- In-play losses promotions – You can get 10% of your in-play betting losses back as a free bet on tennis and cricket markets from the previous week, up to a maximum of £100.
- Money back as a free bet if second to the SP favourite – On selected evening All Weather Flat horse races, you get your stake back as a free bet up to £25 if the horse you bet on finishes runner-up to the starting price favourite. There must be six or more runners in the race to qualify.
- Free or 4 game – Predict six football matches that will have either three or four goals in them, and you could net £200 in free bets. If you get five selections right, then you receive a £5 free bet. Should you predict four games correctly, then you get a £1 free bet.
- Scratch of the Day – The daily William Hill scratchcard, Scratch of the Day, awards free bets if you meet certain conditions with a bet or a particular sporting outcome happens.
Here are the ways that you can get your hands on some Ladbrokes free bets today:
- Bet 5 get 20 new customer offer – Join Ladbrokes, make an eligible deposit and bet at least £5 on a qualifying sports bet, and you get £20 in free bets. PayPal and other payment methods may not apply. Your free bets will be credited as 4x £5. Qualifying bets must be at minimum odds of 1/2 (1.50). Bonus tokens expire within seven days.
- Acca Insurance – Place an accumulator with five selections or more featuring certain football betting markets and, if one leg lets you down, get a Ladbrokes free bet of up to £10. Each selection in the bet must have minimum odds of 1/10 (1.10) and the total combined odds must be at least 3/1 (4.00). One bonus credited per customer per day.
- Money-back as a free bet on horse racing if second – Selected horse racing meetings come with stakes returned up to £20 if your horse finishes second to the starting price (SP) favourite. Ladbrokes run this at major events like the Christmas Festival, and it is available from 18:00 UK time on the day before the race. Only the win part of each-way singles applies.
- Correct scores predictor game – If you can guess the exact scoreline of three selected football matches, then you could win a £1,000 cash prize. Two correct scorelines nets you a £5 free bet and one right prediction gets you a £1 free bet. This game is free to play on the Ladbrokes site, so just get your entries in before kick-off in the first included match.
Betfred Free Bets
As you can see, there are many ways to receive Betfred free bets by betting with them:
- Bet 10 get 30 new customer offer – Sign up to Betfred an make an eligible deposit (not eWallets or Prepaid cards), then place a qualifying bet of at least £10 at minimum odds of evens (2.00) to receive £30 in free bets. Your first bet must be settled within 60 days. Free bets expire after seven days.
- Acca Insurance – Placed a pre-match fivefold accumulator on the match result markets for selected football leagues and, if one leg lets you down, get your stake returned as a free bet up to £10. Each selection must have minimum odds of 1/3 (1.33).
- Horse racing free bet if second – On selected horse races each day, Betfred will refund your stake on a win or each-way singles up to £10 if the horse you back finishes second. Only the win part of an each-way bet qualifies for the refund. This offer does not apply in the event of a dead heat.
- Free Bet Club – Betfred run Free Bet Clubs in their own unique way. These surround certain sports, such as greyhound racing, or events like the PDC World Darts Championship. Place qualifying bets within the specified timeframe and terms, and get up to a £10 free bet each week. Bonus bet awards are based on the average of the qualifying stakes you put on.
Paddy Power Free Bets
The Paddy Power Rewards Club is easily one of the best loyalty schemes around right now. It’s easy to understand, delivers great value, and scales depending on how much you’re willing to spend. At the lowest level, you need only place a £5 bet to unlock a ‘Power Up’; essentially an odds boost. Place five bets of £5 or more within a week and you’ll get a £5 free bet, while five bets of £10 or more nets you a £10 free bet. This offer can be triggered every single week, and free bets last for a whole week too.
A final example of this is Paddy Power who use social media, with their Finders Keepers campaign. They randomly drop a huge cash amount into an unassuming existing account, which must be claimed within a set time-frame. If you don’t claim it, it moves onto the next random account. The second part of this is they also place thousands of free bets into random accounts too under the same proviso. Use it, or lose it!
Free Bet Tips
By now, you should have a pretty good idea of how free bets work. To ensure you’re fully prepared to get the most possible value from them, though, we’ve provided a few top tips for maximising your free bets:
Watch out for restrictions
Whatever the promotion type, our number one rule is to always check the terms and conditions! It’s no different when it comes to free bets. We’d encourage you to check out those T’s & C’s in full before committing to an offer, but there are two main restrictions to look out for.
Firstly, which markets are eligible, either for the qualifying bet or the free bet? Many can only be used on football, for example; others are fine for singles bets, but not multiples. Secondly, what are the minimum odds; again, for either the qualifying or free bets? If there are separate minimum odds for a multiples bet, are they cumulative or ‘per selection’?
Check the expiry date
There’s nothing more frustrating than studying those T’s & C’s, fulfilling the requirements perfectly, getting your free bet… and then completely forgetting to use it in time!
Within its terms and conditions, every free bet offer will have an ‘expiry date’ for the free bet. Usually, you’ll have seven days to use it, but this can vary from brand to brand. Also, check whether this date relates to placing the free bet, or settling it; if it’s the latter, your wager must actually be completed within that time frame.
Prioritise smaller denominations
We touched on this earlier, but – particularly with welcome offers – some brands will offer their free bets as a lump sum, while others will give them out in smaller chunks. ‘£30 in free bets’, for example, might mean 1 x £30, 2 x £15, or 3 x £10.
As a rule of thumb, it’s slightly preferable to have more, smaller bets. This allows you to spread your exposure around, and not risk the entire reward for the offer on one, single bet.
Get your loyalty rewarded
Free bets might usually be associated with welcome offers, but – as noted above – they’re often available via ongoing promotions too. If you already have a bookie you enjoy using, head to their ‘Promotions’ page immediately and find out if there are any deals you can profit from.
You might find that you actually only need to adjust your regular betting behaviour a little to lock in a nice reward. If you’re an existing Paddy Power customer, for example, and already regularly place four £5 bets per week… stick one more down and get yourself that £5 free bet courtesy of the Rewards Club!
Maximise Your Profits With Free Bets
In the UK free bets are available left right and centre, but, what’s the point in just being eligible for a free bet and then wasting it? That’s why to maximise your free online bets the best advice we can give you is this; read our reviews and choose the best bonuses available to you!
We have touched on it previously too, but, there is no cap on the number of bookies free bets you can sign up for. Yes, if you find through our reviews that there are two or three specific bookmakers you like the look of and their free sports bets tickle your fancy – then feel free to sign up to all of them and utilise them all.
One thing which is paramount and we cannot stress enough to check before going to sign up for any free bets offers is that you simply must check the minimum deposit required to qualify. If you don’t, you not only pass the opportunity to be eligible for the free bet, but, you’ve then also made a deposit you didn’t want to make.
The other to note, is that while some reward your deposit and thereafter betting – some bookies will simply match your first bet. So, if that’s the case with your chosen sign up offer, don’t squander the chance by placing a small first bet, when you could get more bang for your buck!
Free bets are part and parcel of a successful bettor, why? Because used currently and at the right times they can help you maximise your winnings, or, in some cases help you save your winnings. Whether it is as part of a new sign up offer, or, part of a recurring current customer offer – you should always look into the offer first. Don’t get distracted by the information and graphics that are promoting the offer – look deeper to find out how and what can be done with your free bet gathered from the offer. If you implement this to every free bet offer you receive, you’ll be pleasantly surprised with just how handy they can be.